Privacy Policy – Amarillo LLC

This Privacy Policy explains how Amarillo LLC (“we,” “us,” “our”) collects, uses, processes, and protects your personal information when you access our website (amarillollc.com) or use our services. By using our website, you confirm that you have read, understood, and agreed to this Policy.

1. INFORMATION WE COLLECT FROM YOU

We collect personal information that you voluntarily provide to us when registering an account, contacting us, placing an order, or using our services. This information is necessary for providing our services, fulfilling our contractual obligations, and complying with applicable U.S. regulations.

Account Registration Information

When you create an account, we may collect:

• Full Name

• Email Address

• Phone Number

• Username & Password

• Billing or Shipping Address

• Customer ID or Account Number

Communications

If you contact us by email, chat, messaging systems, or other channels, we may collect:

• Details of your messages

• Information you choose to share

• Support history, order information, or account details needed to respond to you

Payment Information

When making purchases, we may collect:

• Credit or debit card number

• Card type

• Expiration date

• Billing address

• Name on card

• Tax-related information (where applicable)

All payments are processed through secure third-party payment processors, and we do not store full payment details where not required by law.

Login Information

We may collect authentication and login data when you sign in to your account.

2. INFORMATION WE COLLECT AUTOMATICALLY

When you use our website, we may automatically collect certain technical and behavioral information to improve functionality, security, and user experience.

Log Files and Device Data

This may include:

• IP address

• Browser type

• Operating system

• Internet Service Provider

• Device type

• Access times and dates

• Pages viewed

• Clickstream and usage data

Cookies and Tracking Technologies

We use:

• Cookies

• Tags

• Analytics tracking codes

• Device identifiers

These technologies help us:

• Improve website performance

• Understand user behavior

• Personalize user experience

You can control cookie settings in your browser. More information is available at allaboutcookies.org.

Approximate Location Data

We may identify approximate location (e.g., by IP address) to enhance navigation and user experience. We do not collect GPS or precise location unless you explicitly grant permission.

Analytics Tools

We use third-party tools such as:

• Google Analytics

• Firebase Analytics

• Appsflyer (if applicable)

• Others as implemented in future

These tools help us understand usage trends and improve performance. Google may set cookies to recognize returning visitors.

3. HOW WE USE YOUR INFORMATION

We may use the information we collect to:

• Register and verify user accounts

• Process payments and orders

• Deliver purchased products and services

• Create a secure and trusted environment

• Improve website functionality

• Analyze market trends and usage patterns

• Prevent fraud and enhance security

• Contact users regarding service updates

• Provide targeted or personalized marketing

• Send billing documents and transaction confirmations

• Request reviews or feedback

• Provide support and customer service

• Comply with United States legal requirements

We process personal data only when:

• Necessary to perform a contract

• Required to comply with applicable laws

• Based on legitimate business interests

• You have given explicit consent (e.g., marketing emails)

4. DIRECT MARKETING

We may use your contact information to send marketing communications. Messages may be customized based on your:

• Location

• Site usage

• Purchase history

• Account preferences

You may opt out of marketing at any time by:

• Updating account preferences

• Clicking “unsubscribe” in email messages

• Contacting us directly

5. HOW WE MAY SHARE YOUR INFORMATION

We may share information with third parties only in the following circumstances:

• With service providers needed to operate the website
  (e.g., Shopify, mobile app providers, analytics services)

• With payment processors to complete transactions

• As required by U.S. law, regulatory demand, or court order

• In response to lawful requests by government agencies

• In the event of business sale, merger, restructuring, or bankruptcy

• To protect legal rights, investigate fraud, or enforce policies

• To prevent harm to individuals or users

We do not sell personal information to third parties.

6. COOKIES

Cookies are used to:

• Save login and account preferences

• Improve navigation and page loading speed

• Enhance functionality and security

• Prevent fraudulent activity

Types of Cookies Used

• Strictly Necessary Cookies – required for website functionality

• Performance and Analytics Cookies – help us improve services

• Marketing Cookies (if used) – may personalize promotional content

Users may disable cookies in their browser; however, some site features may not function properly afterward.

7. SENSITIVE INFORMATION

We do not collect:

• Political opinions

• Religious or philosophical beliefs

• Racial or ethnic identity

• Genetic or biometric data

• Medical or health information

• Sexual orientation or related data

If you believe such information has been submitted, please contact us immediately, and we will remove it.

8. PAYMENT INFORMATION

Payment and billing information is processed securely through trusted third-party services. We follow U.S. compliance standards, including PCI-DSS where applicable.

We do not sell or share payment data with unauthorized parties.

9. THIRD-PARTY LINKS

Our site may contain links to external websites. We are not responsible for:

• Their privacy practices

• Data handling policies

• Security measures

Users should review the privacy policies of external websites independently.

10. DATA RETENTION

We retain personal information only as long as necessary to:

• Provide services

• Resolve disputes

• Enforce agreements

• Comply with legal and tax obligations

When data is no longer needed, it is securely deleted or anonymized.

11. SECURITY

We use administrative, technical, and physical safeguards to protect personal data, including:

• Encrypted communication

• Secure servers

• Regular security monitoring

• Access control policies

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute protection.

If you have security concerns, contact us at:

info@amarillollc.com

12. YOUR RIGHTS

Depending on U.S. state law (e.g., CCPA in California), you may have the right to:

• Request access to your personal data

• Correct or update information

• Request deletion of your data

• Opt out of marketing communications

• Withdraw consent when applicable

To submit a request, email:

info@amarillollc.com

We will respond within up to 30 days unless law allows additional time.

If you delete your account, all associated data will be removed unless we are legally required to retain some of it.

13. APPLICATION OF THIS POLICY

This Privacy Policy applies only to services operated directly by Amarillo LLC and does not apply to:

• Websites we link to

• Services offered by third-party companies

• External platforms displaying our products

14. AMENDMENTS

This Policy may be updated from time to time. When changes are significant, we may:

• Post a prominent notification on the website

• Email users where legally required

Continued use of our website indicates acceptance of updated terms.

15. ACCEPTANCE OF THIS POLICY

By using amarillollc.com, you confirm that:

• You have read and understood this Privacy Policy

• You consent to the collection and use of data as described

If you do not agree, please discontinue use of the website.

16. CONTACT INFORMATION

For questions, requests, or complaints, contact:

Amarillo LLC
Email: info@amarillollc.com
Website: amarillollc.com

Cancellation Policy

A minimum 24-hour notice is required for cancellation of services. Notice may be submitted via:

• Email

• Phone or SMS

• In person

• Any other recognized communication method

We reserve the right to charge up to 5% administrative fee for late cancellations.

Return & Refund Policy

Either the Client or Amarillo LLC may terminate services at any time.

• If services have already begun, no refund will be issued.

• Payments for services not yet provided will be refunded.

Refunds will be processed using the original payment method unless otherwise required by law